Agenda

Please note: this event takes place in Eastern Standard Time

 OCTOBER 28, 1:00pm - 3:00pm EST

1:00pm - 1:05pm EST

Introduction

Allan Share, President, Spa Industry Association

 

1:05pm - 1:20pm EST

Eminence Masterclass: Gemstone Collection - Rapid Results Facial

presented by Brian Goodwin, Eminence Organic Skin Care

Prepare to glow from the inside out with a completely transformative skin care experience! During this informative demonstration you will discover three new products designed with natural gemstones to uplift your whole being from the inside out. Each formula transforms and stimulates the senses while powerful botanicals reveal balanced, energized, glowing skin. Learn how to use the Gemstone Collection to achieve rapid results in the treatment room, or to energize any skin care ritual!

• Explore the transformative properties of three innovative new products infused with real gemstones
• Demonstrate a Rapid Results protocol to purify, energize and nourish your client’s skin in only 10 minutes
• Discover additional applications to generate results in the treatment room or as part of a home care routine

 

1:20pm - 1:25pm EST

 

DermaplanePro

Highlight Video

 

1:25pm - 1:40pm EST

Embracing Change with Celluma

presented by Patrick Johnson, Celluma Light Therapy

Celluma is committed to supporting the spa industry as the doors begin to reopen and business gets back on track. Celluma inventor and CEO, Patrick Johnson, talks about the new normal COVID has created in the spa world and how Celluma’s no-touch, sanitary, and portable options can help you maintain results for your clients while keeping them — and you — safe and healthy. With disposable hygiene barriers for most models, we take the safety of you and your clients seriously. No-touch and low-touch options are the new normal and Celluma is ready to help you meet safety expectations while maintaining excellent client outcomes.

 

1:40pm - 1:45pm EST

 

GlyMed Plus

Highlight Video

 

1:45pm - 2:00pm EST

The Extraordinary Client Experience

presented by Bryan Durocher, Durocher Enterprises

The Extraordinary Client Experience provides the five essential principles that providers, aestheticians, and massage therapists must embrace to build and maximize their business opportunities. It's important for all technicians to learn how to target their ideal and best client; to know how to take them through an extraordinary client experience and be able to track their numbers Simple, straightforward information on the drivers of our industry pre-booking, retail sales, selling series, and addressing safety and the customer experience in the Covid era.

 

2:00pm - 2:05pm EST

 

ToGoSpa

Highlight Video

 

2:05pm - 2:10pm EST

 

NEW! American Spa Shop

 

2:10pm - 2:25pm EST

“Maskne” the New Acne

presented by Ashleigh Kehrt, IMAGE Skincare

Now that protective face masks are the norm, so is a form of acne most people are just learning about: “maskne.” There are numerous ways that IMAGE Skincare can help to soothe and treat breakouts, both in the treatment room as well as the all-important home care.

 

2:25pm - 2:30pm EST

 

DMK Danné Montague King Co.

Highlight Video

 

2:30pm - 2:45pm EST

Ethics in Aesthetics

presented by Anna Goryca Johnson, New Age Spa Institute

Aesthetics treatments entails various ethical issues, even more so in cases involving younger clients. Skin care professionals need to take into account how modern societies consider physical appearance an essential component of everyday life, as well as the vulnerability of some clients. For that reason, it is imperative to thoroughly assess not only the psychological issues of the skin but also realistic expectations of aesthetics services being provided to clients of all ages. The lines of wanting to appease your clients and what’s best for them, can be blurry. In this class your will learn how to navigate your services towards demanding clients and how to stay within the ethical boundaries. We will cover intake forms, waivers, informed consent forms, all from an ethical standpoint.

 

2:45pm - 3:00pm EST

Q&A with Allan Share, Patrick Johnson of Celluma, and Ashleigh Kehrt of IMAGE Skincare. 

 

 October 29 1:00pm EST - 2:45pm EST

1:00pm - 1:05pm EST

Introduction

Allan Share, President, Spa Industry Association

 

1:05pm - 1:20pm EST

The New Face of Beauty

presented by Noreen Young, Noreen Young Studio

Things have changed dramatically in our world of makeup and facials. As you know it isn't business as usual this year and won't be as it appears for awhile. Whether you are back working, still closed or working limited hours this session will be valuable to you. Now is the perfect time and you have the time to get excited and even more engaged with your clients and attracting some new ones too. Noreen will share what your clients might just be looking for. Discover what the new beauty look in makeup and skincare. Explore new ways to add some excitement to your spa or facial room and with your retailing. Learn proven marketing ways that will add some fun to your solo practice or business. People are looking for you to be their happy place and safe place away from it all. Teach them how to fall in love with their face and you and your place all over again.

 

1:20pm - 1:25pm EST

 

PCA Skin

Highlight Video

 

1:25pm - 1:40pm EST

Get Glowing with FarmHouse Fresh

presented by Brittany Mason, FarmHouse Fresh

Get a camera ready Glow with our top-selling facial exfoliators! See how our organic, fresh farm harvests deliver high nutrition skincare and excitement to your spa menus. All attendees will receive a special spending pass to use on FarmHouseFreshGoods.com. FarmHouse Fresh® is a leader in Farm to Table spa treatments, growing organic extracts and crafting award-winning skincare from their hilltop ranch in McKinney Texas - served through thousands of spas, hotels and resorts around the world from Dallas to Dubai. In 16 years serving the spa industry, FarmHouse Fresh® has been voted among the Top Favorite Skincare, Body Care, Organic & Natural Lines, as well as a Top Provider of Education.

 

1:40pm - 1:45pm EST

 

Skin Script

Highlight Video

 

1:45pm - 2:00pm EST

Ignite: Moving from Burned Out to Shining Your Light

presented by Felicia Brown, Spalutions

It's been quite a year! We've been stretched in new directions, stuck in a few holes, and perhaps spun some wheels trying to move towards a new vision of success. You are tired - beyond tired - EXHAUSTED - and just not feeling it. For some, our passion is so far gone, we're not even sure what we're doing anymore. It's all we can do to just get through the "must-dos" of the day. If this sounds familiar, you'll definitely want to join Felicia Brown for strategies to re-energize and re-ignite your body, mind and business.

 

2:00pm - 2:05pm EST

 

Lightwave Therapy and ABI Skin Care

Highlight Video

 

2:05pm - 2:20pm EST

How To Use the SkinAct Microcurrent Bio-Lift Pro

presented by Maximillian Anderson, Spa & Equipment/SkinAct

Microcurrent is an extremely popular and effective, non-invasive facelift treatment. It utilizes low-grade electrical current to stimulate muscles and skin. The current "trains" atrophied facial muscles and sagging skin. As a result, treated areas appear lifted, tightened, and firm.

This session will cover how to use the Microcurrent Bio-Lift Pro from SkinAct. After the session, viewers will have a better understanding of how to use and take care of all of the components in the kit.

 

2:20pm - 2:25pm EST

 

Circadia

Highlight Video

 

2:25pm - 2:40pm EST

Q&A with Allan Share, Brittany Mason of FarmHouse Fresh, and Zep Hart of Spa & Equipment/SkinAct. 

 

2:40pm - 2:45pm EST

 

NEW! American Spa Shop